Handmade Treats with Honest Ingredients
About Us
At Chewtrue, every treat is crafted with care and integrity. From thoughtfully sourced ingredients to gentle small-batch preparation, we make snacks that are wholesome, delicious, and full of love — for pets and the people who adore them.
Brand Story
Began with a simple, heartfelt companionship
Our Philosophy
Natural and made with care
Our Team
Pet Lovers Behind Every Treat
Brand Story
Began with a simple, heartfelt companionship
Born from a Bond That Transformed Hearts
Our Story
ChewTrue was born the day founder Nick Fu brought home Kamu — a tiny, sickly Samoyed puppy no one else wanted.
Commercial treats only made her worse, so he started crafting his own fresh, real-ingredient recipes in his college kitchen — and Kamu didn’t just recover, she became magnificent.
That same uncompromising love is in every treat we make today.
Handcrafted fresh daily by Nick and certified pet nutritionist Karren — using only human-grade, natural ingredients, the same exacting standards we created for Kamu.
Honest, ridiculously delicious treats for the dogs and cats who own our whole hearts.
Because every pet deserves the kind of love that saved Kamu.
ChewTrue.
Real ingredients. Real love. Nothing else.
Our Philosophy
Natural and made with care
Nourishing Pets, Naturally and Honestly
We believe that pets deserve snacks made with the same care and integrity we seek for ourselves.
Every ingredient is thoughtfully selected for quality, nutrition, and traceability, and our small-batch, handmade process preserves the natural goodness of each treat.
Beyond nourishment, our philosophy embraces connection — treats are a way to strengthen the bond between pets and their humans.
Sustainability and responsibility guide our choices, from sourcing to production, ensuring every Chewtrue treat is good for pets and the planet.
Ultimately, we aim to create snacks that are not only healthy but also joyful, meaningful, and full of love.
Our Team
Pet Lovers Behind Every Treat
Passionate Pet Lovers Behind Every Treat
Our team combines experience in pet care, nutrition, and craftsmanship to ensure every treat meets the highest standards.
We work closely with local suppliers, carefully selecting each ingredient and testing recipes to create healthy and flavorful snacks.
Every day, we are inspired by the pets we care for and the community we serve, striving to bring joy to both pets and their humans.
From product development to customer support, each team member shares a passion for quality, transparency, and responsible practices.
Together, we turn our love for pets into thoughtful, handmade treats that embody Chewtrue’s values and commitment.
Natural & Nutritious
Responsible Feeding
Crafted with care for your pet’s well-being. We prioritize safety in every treat. Small-batch handmade production, gentle preparation methods, and clear labeling ensure you know exactly what your pet is eating. Our treats are free from artificial additives, preservatives, and unnecessary fillers, so you can feed with confidence.
Healthy by Nature
We believe the best health education is the one you can taste. By choosing only clean, human-grade, minimally processed ingredients and keeping every recipe simple and honest, we let the food itself teach the lesson: real food = real vitality, shiny coats, strong teeth, steady energy, and fewer vet visits.